Before we dive into this topic I want to provide you with some background. I run two businesses that involve teaching people how to utilize blogging to make money:
- This one
- Dare to Conquer
At the time of writing this post I’ve helped over 2,000 people work on their online businesses with almost all of them involving a blog.
Add that to the people who I’ve helped over email and it’s a fairly large number of people that I’ve interacted with that wanted to make money with their blog.
I mention this to you because there has been a healthy number of people that have asked if they can start a blog around mental health (in some form) and how could they make it successful?
This is a tough one to answer because I fully believe that if you feel strongly about something that you should pursue.
However, if I’m being realistic I’ll let you know that if you wish to make money with your blog then DO NOT MAKE MENTAL HEALTH YOUR MAIN TOPIC.
It comes down to money.
Blogging About Mental Health and Making Money Is Hard
To understand why this is the case you simply have to understand how you get traffic to your blog.
For now, we are going under the assumption that your main revenue source is going to be ads.
If that’s the case then you are going to need a lot of traffic (75,000+ page views) to really see any significant money ($1,000+) with your blog.
That means you’re hoping that a lot of people are actively looking for topics that revolve around mental health.
How many people are doing that?
I honestly don’t know but you also have to consider that the people that do are probably getting authority sites.
Medical sites that are sourced by health professionals.
You might not be a health professional but let’s say you’ve suffered through depression and want to share your story with others.
That’s awesome and I applaud you.
But again, how are you going to get enough people to your site to make the money that you want?
Do people that suffer depression actively search for depression topics online?
These are the things you have to ask yourself and you need to be honest.
Now, does this mean you need to completely avoid writing about mental health?
I don’t think so.
Remember my advice from above?
Don’t make Mental Health the MAIN topic for your blog.
What if your site is about self-care and one blog post just happens to be about depression?
What if your site is about parenting and sometimes you write about autism?
With these examples you still get to write about the topic you want to talk about, but you have other topics (pieces of content) to supplement your business and attract most of the traffic.